About Us

Our Story

People Potential started in 1991 in Whangārei and today we have campuses in Whangārei, Kaikohe, Papakura and flexible delivery options available in Dargaville and Hamilton.


The business has proved sustainable because of some key factors. The first is the extraordinary group of people who work together. They have the same vision, the same core values and they bring their passion and their hearts to work on a daily basis. They share an implicit belief in the ability of their students to achieve, helping them to find success early and often. Tutors get the opportunity to work alongside some amazing community partners, work with students from all walks of life and have a chance to give back to their community.


People Potential strongly value their stakeholders and thrive on collaboration.

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Our Team

The People Potential team go well beyond their ‘duty of care’ to support students. The notion is stated in their mission statement “to recognise the potential, lift the aspirations and enhance the education of each individual” – this truly represents what a day at People Potential looks like and is a philosophy that the team hold dear.

While the tutorial, support and management team are vital to the success of the business, it would mean nothing if it were not for the students. The business recognises that students have a choice and, because they choose to spend their time at People Potential, they deserve the very best that can be given. They deserve their learning to be taken seriously, to have tutors who understand their needs, and who are prepared and professional. They deserve every effort to ensure they complete their programme and qualifications.

Mentor Driver Programme

People Potential know how valuable driver licences are for students and gaining employment. People Potential’s Mentor Driver Programme was established enabling our students to have practical driving experience under the guidance of a mentor driver. They also deliver a two day learner Licence Programme to their students and around 300 licences are paid for by People Potential every year.

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Best Independent Tertiary Education Providers

People Potential has been awarded the industry Provider of the Year award and members of the team have been judged outstanding nationally too many times to list. It has been found to be highly competent by the New Zealand Qualifications Authority and has been awarded further contracts by the Tertiary Education Commission in a shrinking market. Adding new buildings, new team members and new qualifications confirms its place as an important part in the education sector and its confidence in the communities in which we are based.

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